TL;DR - Upsoma is hiring a Marketing Associate to shape our category, sharpen our story, and build the first repeatable growth loops for AI-native engineering readiness.
Why Upsoma?
Upsoma helps people and teams move from knowing about AI to building with it. We generate skill pathways, learning systems, and telemetry that make engineering readiness visible.
We are early, focused, and building for learners, teams, academies, and companies that need practical AI capability rather than generic training.
What we are looking for
- You have built demand, narrative, or community for a technical product before.
- You can turn rough product direction into sharp positioning, launch plans, and clear website copy.
- You are comfortable working with founders, engineers, learners, and business buyers.
- You care about measurable outcomes: qualified conversations, activation, retention, and market learning.
What you will do
Positioning & Narrative
- Own Upsoma positioning across the homepage, enterprise page, pricing, launches, email, and social channels.
- Translate rough product direction into sharp messaging, landing pages, and launch plans.
- Develop the category language for AI-native engineering readiness so buyers, learners, and partners can describe what we do.
Content & Growth Loops
- Build a content engine around AI-native engineering readiness, skill telemetry, onboarding, and workforce transformation.
- Run experiments across community, partnerships, founder-led content, and lifecycle marketing.
- Create campaigns that turn product usage, learner stories, and customer signals into pipeline.
Measurement & Operating Cadence
- Build simple reporting that shows what message, audience, and channel is working.
- Partner with the founders to set weekly priorities and ship marketing the same way we ship product.
- Close the loop between product analytics, sales conversations, and marketing decisions.
Strong signals
- Clear writing and product taste
- Founder-level ownership
- High curiosity about AI, learning, and engineering teams
- Bias toward shipping small experiments quickly
About your application
Send a concise note with links to work you have shipped. We care more about clarity, taste, and evidence of ownership than a perfect resume. Please apply in English - it is our working language, and you will be writing a lot of it if you join.
Upsoma is an equal opportunity employer. We evaluate every candidate on the same criteria: clarity, taste, ownership, and evidence of impact.
Ready to build with us?
Help Upsoma become the operating layer for AI-native skill acquisition.